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1% for the Planet: Cast Your vote


Hairstory has committed to donating 1% of all sales of  New Wash bottles to water-focused, non-profit organizations vetted by 1% for the Planet (learn more about our partnership with them here). After learning about countless local, national, and global causes worthy of our support, we thought: Why not ask our community to vote for who the money goes to?

These are the current candidates through 2018:

Coral Reef Alliance (International) works directly with communities to build effective and durable management systems that reduce direct threats to coral reefs, thereby increasing the health and resilience of both the ecosystem itself, and the communities that depend on them.

Friends of the Los Angeles River (Los Angeles, CA) brings a thriving LA River closer to reality through community cleanups, educational partnerships, and environmental advocacy.

Sustainable Surf (California) is an environmental nonprofit that operates as an innovation lab, using surfing as a force for good – to solve the ocean health crisis by 2050.

Association for the Protection of Val Mastallone (Piedmont, Italy) is dedicated to the protection and enhancement of the mountain environment of the Mastallone valley and Valsesia, its flora, fish and wildlife with a particular focus on monitoring the hydroelectric exploitation of its waterways.

Marine Conservation Society (United Kingdom) is dedicated to protecting our seas, shores and wildlife. MCS drives political, cultural and social change for healthy seas and coasts that support abundant marine wildlife, sustainable livelihoods and enjoyment for all.



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