For a small company, we have managed to reach millions through the press. While it fuels our growth, it also helps people make better choices, and gives momentum to our movement away from detergent toward more sustainable hairdressing – and better hair. Read on and please share.
Send press and collaboration inquiries to press@hairstory.com.
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Racked
The Cleanser That Saved My Hair from Ruin
"But in my five months using it, way more people have taken notice of the increased lustre in my hair (most people just say it looks shiny, but lustre sounds very hair-product endorsement)."

THE STRATEGIST
The Shampoo Replacement I Only Have to Use Once a Week
"Describing a shampoo as “cult” is like describing a laundry start-up as “revolutionary,” or a Katy Perry outfit as “iconic.” The adjective mocks its own premise. I understand this. But I am going to write about a cult shampoo anyway, because “cult” is the only way to describe this bottle of enigmatic, white goo. The brand is Hairstory, and the product is called New Wash."

THE COLLECTEUR
"I'm not going to call out any miracles here, but I am pretty damn excited about Hairstory's New Wash which has completely and positively disrupted the last 30 days of my haircare routine."
A HAIR-RAISING TALE BY HAIRSTORY: DON'T SHAMPOO BUT DO WASH
Feature by SunHee Grinnell | August, 2018
HYDRATING HAIR PRODUCTS TO REHAB YOUR HAIR POST-SUMMER
New Beauty | September, 2018
NEW HAIR PRODUCTS WE'RE SPLURGING ON FOR FALL
InStyle | September, 2018
I CONVINCED 4 WOMEN TO GET THE HAIRCUT THEY THOUGHT THEY'D NEVER GET
Man Repeller | September, 2018
HERE'S THE WAY TO ACTUALLY MAKE YOUR COLOR LAST
Essence.com | September, 2018
I GAVE UP SHAMPOO FOR A MONTH AND HAVE NEVER LOVED MY HAIR MORE
Real Simple| September, 2018
THINGS WE FINISH: SUMMER 2018 EDITION
IntotheGloss.com | August, 2018
Are you ready to accept that shampoo is terrible for your hair?
Fast Company | June, 2018
THE BEST NEW BEAUTY PRODUCTS THAT LAUNCHED IN MAY, 2018
Coveteur | May, 2018
HAIRSTORY'S NEW DEEP CLEANSER WANTS TO REPLACE YOUR SHAMPOO AND CONDITIONER
Bustle| May, 2018
THIS NEW PRODUCT MADE MY WASH DAY SO MUCH EASIER
Naturally Curly | December, 2017
most likely to succeed (PRINT)
Fashion Magazine | April, 2017
Heads will roll (PRINT)
Nylon | April, 2017
The making of a whole new way to wash hair
Forbes | March, 2017
My Daily Hair Routine
Valentina Dang | February, 2017
Your first look at new york city's coolest hair salon
Allure | February, 2017
New Wash hair challenge
What Riva Wore | February, 2017
How to Undo a Lifetime of Heat Styling
Sweet | January, 2017
Know thy selfie
The Ones 2 Watch | January, 2017
2017's biggest hair color trend: hygge
Refinery29 | January, 2017
Hairstory New wash is the 2017 way to clean your hair
Spark{le} Blog | January, 2017
9 Hair Trends that Will be Major in 2017
Nylon | January, 2017
Hairstory New Wash Review
Odessa Darling | January, 2017
This conversation is detergent free: Crude and hairstory discuss the new frontier in personal care
Crude | January, 2017
Beauty for the bathroom: best face forward
Glass Issue 0 | January, 2017