For a small company, we have managed to reach millions through the press. While it fuels our growth, it also helps people make better choices, and gives momentum to our movement away from detergent toward more sustainable hairdressing – and better hair. Read on and please share.

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Racked

The Cleanser That Saved My Hair from Ruin

"But in my five months using it, way more people have taken notice of the increased lustre in my hair (most people just say it looks shiny, but lustre sounds very hair-product endorsement)."

THE STRATEGIST

The Shampoo Replacement I Only Have to Use Once a Week

"Describing a shampoo as “cult” is like describing a laundry start-up as “revolutionary,” or a Katy Perry outfit as “iconic.” The adjective mocks its own premise. I understand this. But I am going to write about a cult shampoo anyway, because “cult” is the only way to describe this bottle of enigmatic, white goo. The brand is Hairstory, and the product is called New Wash."

THE COLLECTEUR

A New Way to Wash Your Hair?

"I'm not going to call out any miracles here, but I am pretty damn excited about Hairstory's New Wash which has completely and positively disrupted the last 30 days of my haircare routine."

A HAIR-RAISING TALE BY HAIRSTORY: DON'T SHAMPOO BUT DO WASH
Feature by SunHee Grinnell | August, 2018

HYDRATING HAIR PRODUCTS TO REHAB YOUR HAIR POST-SUMMER
New Beauty | September, 2018

NEW HAIR PRODUCTS WE'RE SPLURGING ON FOR FALL
InStyle | September, 2018

I CONVINCED 4 WOMEN TO GET THE HAIRCUT THEY THOUGHT THEY'D NEVER GET
Man Repeller | September, 2018

HERE'S THE WAY TO ACTUALLY MAKE YOUR COLOR LAST
Essence.com | September, 2018

I GAVE UP SHAMPOO FOR A MONTH AND HAVE NEVER LOVED MY HAIR MORE
Real Simple| September, 2018

THINGS WE FINISH: SUMMER 2018 EDITION
IntotheGloss.com | August, 2018